Leo Alsved

By Leo Alsved

Posted on 7th December 2016

Is a bird really a bird if it has never flown? Is a fox worthy of the name without a little cunning? Consider the essence of both, and whether an animal can claim its namesake in a way beyond simply biology. Does a man or woman know what it is to be human if he/she has never set out to explore?


Blessed we certainly are, to live in a day and age where round-the-world tickets are up for grabs, and travel opportunities are literally served up in the palm of your hand. Intrepid exploration is one of the pillars of humanity, a rite of passage even. Think back to the first time you were really granted freedom. Staring down a sandbox, a new city, or a national park, your skin might have prickled with anticipation. As you began to explore and to build your story, forming bonds and making discoveries, you got your first real taste of that essence. No one man can tell you what sand feels like in between your toes, just like nobody can experience it for you. You have to go out there and discover it for yourself, see your favorite band play live, get kicked out of the show, make mistakes, learn, grow. All the beautiful things you can do that make you human, have to be experienced for one's self.

Philosophy aside, The Ski Week comes at a time when the world is smaller than ever, people are empowered to explore, and together we share a moral obligation to bridge the gaps in geography and lifestyle. Our ability to sample the fruits of worldly experience has reached it's tipping point. What we provide is the platform for an immersive outdoor social experience which absolutely relies on people, just like you, to make it special. So make that New Year's resolution, and stick to it. Buy a plane ticket, fall in love, and never look back. Find the gift you were born to give, and get busy sharing it with the world...

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